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I am Louise,  

Freelance Senior AI Product & Strategy Lead.
Driving innovation across Luxury, SaaS, Industry, Energy & Transportation sectors.

Explore my work

My Expertise

Bridging the gap between complex technology and business impact.

AI & Data Science
ML, NLP & Prediction.
Product Strategy
Roadmap & Market Fit.
Customer Experience
UX, CRM & Personalization.
Leadership
Team Management & Vision

AI & Data Science

Transforming raw data into actionable business insights. Expertise in segmentation, prediction, and Natural Language Processing (NLP). Deployment of AI solutions (Data Science models, LLMs, Generative AI) tailored to business needs.

Python/SQLGenerative AIRAGSegmentation

Product Strategy

Defining product-market fit, personas, and business strategies. Aligning technology with business goals to create scalable digital products.

Product ManagementGTM StrategyRoadmapKPIs

Customer Experience (CX)

Defining Customer Experience roadmaps. Optimizing user journeys through hyper-personalization and CRM strategies. Voice of Customer analysis to align product with expectations.

UX ResearchClientelingCRMNPS Analysis

Leadership & Management

Bridging the gap between technical and business teams. PMPĀ® certified Project Management Leader. Leading cross-functional agile teams to deliver high-impact projects.

PMPĀ® CertifiedAgile/ScrumTeam LeadStakeholder Mgmt

Professional Journey

Over 10 years of driving impact in top-tier companies.

Freelance Consultant

Data & AI Strategy
Jan 2025 - Present

Consultancy services for SMBs and Corporates: building and scaling AI and data products that drive measurable impact. Expertise includes: AI & data strategy (use case scoping, governance, roadmap), LLM-based solutions (GPTs, RAG), Data pipelines and AI enablement.

Corsica Ferries

AI & Data Manager
Sep 2023 - 2024

Strategic direction using Data Science. Developed advanced clustering techniques (RFM, churn, PLTV) for hyper-personalization. Overhauled clienteling approach via CRM integration. Created GenAI prototypes (GPT, Rasa) for booking assistance.

Aflokkat

AI & Web-Developer
Oct 2022 - Jul 2023

Intensive one-year program in AI and ML. Gained expertise in algorithmic and machine learning development using Python and R, designed neural networks.

RYAX Technologies

Product Marketing Manager
Sep 2021 - Sep 2022

Redesigned business model and product strategy for this deep-tech startup. Defined product-market fit, personas, pricing, and sales strategy. Acted as Deputy CPO to help embody the new role and roadmap.

Dior

AI Product & Program Manager
Jun 2019 - 2021

Championed the Data Accelerator Program. Launched and industrialized key strategic PoCs (client activation, supply chain, sales forecasting). Leveraged existing data resources and promoted data culture within the Maison.

Renault Digital

Innovation Lead
Aug 2017 - Jun 2019

Launched the Innovation stream aiming at identifying PoCs and quick wins to enhance customer experience (Blockchain, AR/VR, DIY Robocars). Directed a cross-functional agile team.

GE Digital

Voice of Customer Lead
Oct 2015 - Aug 2017

Initiated "MyTech Experience" to understand user expectations across business units. Implemented IT innovation labs (VR, telepresence) across GE sites.

Alstom

IS&T Business Analyst
Apr 2013 - Oct 2015

Orchestrated a global survey strategy to gauge IT support quality among 90,000 employees. Designed detailed studies for BYOD policies and hardware selection.

Microsoft

Market Intelligence Researcher
Apr 2012 - Apr 2013

Led primary and secondary research initiatives across all Business Units. Collaborated with Business Planning teams to prioritize competitive intelligence needs for B2B and B2C segments.